I'm an ultrarunning mother of two and social impact entrepreneur.  Since a photo of me breastfeeding my 3 month old in a 106 mile race went viral around the world, I've been working to empower other women to be active for our physical and mental health - and I'm now pregnant again! I also work with companies and brands who want to make the world a better place.


In this site I want to share here a little more about my running, projects, and advice on running and fitness - starting with my current pregnancy journey.  I'll be adding to the site over the next few months with resources, blog posts and articles so let me know if there's anything you'd like to see at sophie@sophiepower.com


"Becoming a mother shouldn't mean giving up on our dreams"

A short film, made by HOKA ONE ONE to share stories of active women around the world



I've been ultrarunning for over 10 years, having signed up for the Marathon des Sables before I'd ever run more than a mile.  Since then I've finished over 40 ultras, including Spartathlon (153 miles), UTMB (106 miles) and Spine Fusion (268 miles) with a few wins along the way.

Career wise, I started as an investment banker before working in private equity, via an MBA at INSEAD.  I subsequently became CFO of an international marketing agency before co-founding Airlabs, a clean air technology company as CEO.  Our technology was the first proven to remove nitrogen dioxide from diesel fumes and is now sold in products including the Airbubbl.  I also worked to raise awareness of air pollution through the media and partnerships with Stella McCartney, BNP Paribas/Marylebone station and Barclays.

I now have a portfolio career, consulting and as non executive of companies which make a positive impact on the world - from fintech to fitness - as well as writing, speaking and supporting projects which promote women in sport.



My photo with Cormac went viral around the world leading to a debate on motherhood and women in sport


To come!  I'll be sharing my training overview and specialist guidance


Projects I'm working on - from engaging women in sport to clean air and supporting local communities around the world through running


Coming soon sharing my favourite races



I'm based between Surrey and London, UK

Please contact me at sophie@sophiepower.com for media, brand, speaking or corporate work.

For running advice please message me on instagram @ultra_sophie and I'll respond as soon as I can!


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UTMB finish picture.jpg